Jeff Jarvis reports that the Chicago Tribune has starting taking users generated content and putting it in a print publication and delivering to a few suburbs. He raves about opportunities this points to. For instance:
You can go to the local bloggers and get news from their blogs. You can encourage them to do more and get more bloggers to blog. You can pay them to encourage them to contribute what you need (it’ll be cheaper than paying staff and they won’t complain as much). The bloggers can perhaps take charge of organizing the news in the community and you help them. You make the product the center of a hyperlocal ad netework, which any of the participants can sell into.
Technorati Tags: business models , newspapers, user generated content