There was a lot of noise on the web last week (which was even picked up by The Today Programme on Friday) about the discovery that adding Mentos mints to a bottle of Diet Coke produces an entertaining reaction. One enterprising team even produced a “firework display” using the technique and set it to music. Now, PaidContent.org is reporting that the team has so far made $15,000 in advertising revenue from the clip which has so far been viewed a staggering 2.5 million times. The clip, which cost $300 to make (mostly in bottles of Coke and Mentos) was posted on Revver.com which shares ad revenue 50:50 with it’s content creators.