All posts by Jim Muttram

Tags without Technorati

TagBuildr is an alternative to Technorati tags. It allows you to create tags (rather clumsily as you have to go to the site, generate the tag, copy the code generated, and paste it into the blog post). However, there is something interesting here: it conforms to the rel-tag microformat which defines a standard for tags wherever they are, pointing to a possible future where tags are genuinely cross-platform.

Google: APIs which bite

Google’s decision to start charging a fee for access to the Google AdWords API comes under scrutiny from John Battelle.

Venture investors would need to be aware of how open Google will be with APIs going forward. Any startup that is working on a mashup that would take information from Google via an API would have an increased level of risk. (What if Google begins to charge for the spreadsheet API, or the maps API?)

ePaper – not far from reality

PaidContent.org reports on the £100m venture funding received by ePaper start up Plastic Logic. The money is to be used to build a factory in Germany.

The company plans to improve the quality of its plastic displays from 150 pixels-per-inch, 16-shade greyscale in 2008 to 20 dots-per-inch, 4,096-color screens in 2010 and full video ability by 2012, says IDG.

Some blue chip investors are involved in the deal, including Intel, Bank of America and BASF.

Predictions for 2007

John Battelle has produced his list of 14(?) predictions for 2007. A particularly interesting one is number 9:

Speaking of the content business, it will face a major test as two forces converge to undermine the pageview model: Ajax, on the one hand, and ad blockers on the other. Both will be addressed with alarm and alacrity by industry efforts. By the end of the year, new metrics will emerge to help publishers and marketers understand audience engagement.

There will be plenty more predictions to come, but Battelle’s list is quite thought-provoking and eclectic.